As founders, it’s easy to get lost in the day-to-day grind, losing sight of the bigger picture. Recently, Suresh and I stepped back and laid out Starfish’s vision for the future. We’ve done this before, but this time was different. Why? Because we have a clear north star metric: Client Savings.
2024 Highlights
Biggest Win: One restaurant client cut food costs by 5%, saving $30,000 per month.
Favorite Win: A client reduced utilities by $1,500 per month, proving that even “uncontrollable” expenses can be lowered.
Why It Matters
The more we save for our clients, the stronger our impact:
Happier Clients: More savings mean more satisfied customers.
More Referrals: Satisfied clients share their success stories with others.
Mutual Growth: As clients see results, they’re willing to invest more in our services.
2025 Business Goals
Our Focus: Client Savings
In years past, our goals centered around what we wanted to achieve as a company. In 2025, our objectives are laser-focused on delivering maximum savings to our clients. This year, we saved customers over $1.5 million, and that’s just the start.
Our 2025 Goal
We don’t know the exact number—will it be $10 million, $50 million, or even $100 million saved for our clients? The uncertainty is the exciting part. Our sole mission is to help you keep more of your hard-earned money.
If you want to lower costs and improve profitability, we can make a real difference on every line of your P&L.
Here’s to 2025:
One Goal: Maximize client savings.
One Focus: Putting money back in your pocket.
One Mission: Making every dollar count.
We encourage you to stay focused on what truly matters and achieve your business goals in 2025. Happy Holidays, and here’s to a prosperous new year for all!
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